It's a day to present some innovative business idea by students who took Entrepreneurship and Business module.
My group came out with an intangible business idea. It's social business, mainly raising awareness to build one's character by curbing its ego. We strongly believe by curbing one's ego, issue regarding disrespect, bullying and discrimination across race and religious would decrease.
Frankly, this business idea is quite novel to me as the social business is currently not widespread in Malaysia. This is my first expose to new kind of business- social business , a non-profit based business kind that aimed to improve the society. People who invest in this idea believe in the good cause behind it, rather than earning profits from it (reason for investment in social business).
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